The Best in: London Florists


The Ellis guide to show-stopping wedding florals from the capital’s finest

Wild at Heart


If you are a roses girl at heart, Wild at Heart might be for you. Many of the Wild at Heart designs beautifully feature roses (a personal favourite of owner Nikki Tibbles). Her luxurious arrangements are known for their striking elegance and wonderful scent. The A-list favourite’s (clients include the likes of Burberry and Nicole Farhi) their wedding displays are just stunning. It’s not all traditional glamour t00, you will find British wildflowers scattered amongst the roses, with quirky vintage jugs and jars often used to house her creations.

Wild at heart east london flower shop

Wild at Heart is located on Pimlico Road, Westbourne Grove and has concessions in Harrods and Liberty. Flowers can also be purchased online.

wild at heart flower shop in east london

30 Pimlico Road, SW1W,


Grace & Thorn

A premium style-led flower shop in the heart of London’s cool East End. With fans including Topman and Whistles, these forward-thinking designs will add a unique touch to your big day. A stones throw from the famous Columbia Road flower market the flower shop is almost their personal edit of the iconic floral destination.

Grace and thorn flower shop in east london

With a selection ranging from the best in English roses to succulents, this is the perfect choice for the bride looking for something a little different.

grace and thorn flower shop east london

338 Hackney Road, E2,

Princess & Kō


A very talented duo hailing from the prestigious McQueen’s florists, Dawid and Elio are already making their mark on the British floral scene. Only founded in December 2015, their deliciously designer bouquets have London talking. They offer bespoke bouquets for your dream wedding.

princess ko flower shop in london

Looking to get hands-on? They also run pop-up masterclasses, so you can learn first hand how to make everything from table centres to flower crowns from some of the UK’s brightest young talent.

princess ko flower shop in london

Scarlet and Violet


This stylish Kensal Rise store designed the elegant flowers at Kate Moss’s wedding. Sold yet? Their beautifully versatile arrangements boast a wide celebrity following for their very natural feel. Established in 2006 Scarlet & Violet is a really creative hub, full of beauty and wonderment.

Scarlet and violet flower shop in london

Their flowers are bought daily from the market so each day there is a fresh bevy of beauties on display. Check out their Instagram feed for instant wedding inspiration.

Scarlet and violet flower shop in london

76 Chamberlayne Road, NW10,

Dawson Flowers


This Bloomsbury classic is London floral styling at it’s finest. Based in Conduit Street, this beautiful store made their name for creating exquisitely elegant designs. With the option of adding chocolate and champagnes to your bouquet,  this is a perfect choice for weddings and beyond…

Dawson flower shop in london

43 Lamb’s Conduit Street, WC1,