
OUR STORY
The Legacy of Ellis Bridals.
Ellis Bridals has been crafting timeless wedding dresses for over a century, founded on a simple but powerful vision: to make every bride feel as beautiful and confident as she deserves. Over a century later, our vision hasn’t changed.
The Ellis story begins in 1912 with one woman, Ada Ellis. After designing and making her own wedding dress, Ada opened her own atelier in London, where her talent for design quickly earned her a devoted following. She wasn’t just creating dresses - she was creating moments, one wedding gown at a time. From these beginnings, Ellis grew to become one of the very first bridal brands in the world.

Crafting Moments, Generations On.
Continuing to capture the hearts of brides across the world, Ellis Bridals is now in its fourth generation. Led by Ada’s great-grandson James Ellis, the brand continues to uphold the very values Ada instilled: timeless elegance, quality craftsmanship and modern innovation to ensure that Ellis Bridals remains ahead of the curve and at the forefront of bridal fashion.
Fast forward to today, our gowns are worn by brides around the world, with each dress crafted with the same love and care that Ada gave her first designs: but beyond the fabric and threads, Ellis Bridals is about the feeling of finding your dream dress, one that makes you feel like the best version of yourself.
We are so proud of our roots, and even more excited about what’s on our horizon as we remain dedicated to celebrating the individuality and beauty of every bride, just as Ada Ellis did over a century ago.

OUR PHILOSOPHY
Crafting Timeless Beauty.
Each Ellis dress is a true labour of love. Designed in our London studio, each piece is the result of a meticulous creative process. From the first sketch to the final stitch, our dresses are made with precision, artistry, and care.
We begin with carefully selecting the fabrics. From delicate laces to luxurious jacquards, every material is chosen with intention. Our talented design team bring each concept to life, working closely with our seamstresses to perfect every element. The result is not only a dress that fits beautifully, but feels like an extension of the bride herself. personal connection with her brides that became the cornerstone of Ellis Bridal.
Every Ellis dress is a true labour of love. Designed in our London studio, each piece is the result of a meticulous creative process. From the first sketch to the final stitch, our dresses are made with precision, artistry, and care.
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